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Battle Of The Bookings: Hotels Take Aim At Online Travel Agencies

Hotel chains are trying to reduce their reliance on third-party reservation websites like Priceline and Expedia, which typically take a cut of each booking. But a recent survey shows most travelers under 35 prefer online search engines to hotel sites despite efforts by hotel chains to expand rewards programs.

Here & Now‘s Jeremy Hobson speaks with Jason Bellini (@jasonbellini) of The Wall Street Journal about the trade-offs faced by hotels and airlines that use online travel agencies.

Copyright 2021 NPR. To see more, visit https://www.npr.org.

In this Tuesday, Jan. 15, 2013, file photo, a building housing Expedia is seen in Bellevue, Wash. (Elaine Thompson, File/AP)
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In this Tuesday, Jan. 15, 2013, file photo, a building housing Expedia is seen in Bellevue, Wash. (Elaine Thompson, File/AP)