As the use of legal medical and recreational marijuana continues to grow in several states around the country, some big food and beverage companies are looking to get in on the action.
With investments in drinks made or derived from cannabis, Constellation Brands –which also brews Corona — has invested $4 billion into a Canadian company called Canopy Growth Corp. Heineken and Molson Coors Brewing Company also announced similar plans.
Here & Now’s Peter O’Dowd speaks with Jessica Lukas, vice president of consumer insights at BDS Analytics, a cannabis industry watcher.
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